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Start with a one-off audit
If you are unsure which subscription fits your needs? Let’s find out.
For a flat fee of £1,500, I’ll take a close look at your digital setup. We’ll review your agency agreements, check your brand’s AI search visibility, and find any digital workflow bottlenecks.
You’ll get a clear, board-ready plan that shows your main issues and how to fix them. There’s no ongoing commitment or contract.
| How we work | The strategic advisor | The fractional leader + AI search engine | The complete growth partner |
|---|---|---|---|
| Monthly cost | From £1,500 / mo Simple monthly subscription. |
Book a call Simple monthly subscription. |
Book a call Simple monthly subscription. |
| Main focus | Strategy, planning and keeping an eye on things. | Part-time team leadership and doing the day-to-day work. | Complete digital leadership, search dominance and paid ads management. |
| Best for | Businesses and charities that already have an in-house team or a marketing agency. | Growing businesses and charities that want a part-time Head of Digital to run things while we improve your AI Search Visibility. | Established businesses and charities ready to hand over the keys. |
| Supplier and spend reviews | Monthly performance checks to make sure your agencies deliver and you aren't wasting money on software or ads. | Full management, daily accountability and constant updates to your technical setup. | Full management, daily accountability and constant updates to your technical setup. |
| AI search dominance | Basic setup checks only. | Up to 3 main service areas. Tracked around the clock across ChatGPT and Google AIO. |
Up to 3 main service areas. Tracked around the clock across ChatGPT and Google AIO. |
| Done-for-you execution | Advice and planning support only. | 1 x Generative Engine Authority Pack every 30 days. One deeply researched expert article engineered to secure AI search citations + full-funnel multichannel distribution from blog to social media. |
2 x Generative Engine Authority Packs every 30 days. Two deeply researched expert article engineered to secure AI search citations + full-funnel multichannel distribution from blog to social media. |
| Paid media management | Spend reviews and agency accountability only. | Spend reviews and agency accountability only. | Full ad account management. Complete strategy, setup and continuous optimization for Google Ads and LinkedIn Ads. |
| Code and search setup | Strategic oversight and search setup. | Strategic oversight and search setup. | Strategic oversight and search setup. |
| Meetings with Adam | 2 strategy sessions every month to keep you on track. | 2 strategy sessions every month to keep you on track. Plus: Weekly catch-ups. |
2 strategy sessions every month to keep you on track. Plus: Weekly catch-ups and a dedicated monthly review session. |
| Progress reviews | Quarterly progress reports to look at the big picture. | Quarterly progress reports plus simple monthly updates. | Quarterly progress reports plus deep-dive monthly performance updates. |
| Changes and pauses | Flexible subscription. Pause or swap plans whenever you need to. | Flexible subscription. Pause or swap plans whenever you need to. | Flexible subscription. Pause or swap plans whenever you need to. |
Example subscription plan
Once we have reviewed your needs, we’ll tailor your plan and pricing.
Sorting the basics first
We don't build ongoing monthly campaigns on broken foundations.
A subscription will keep your digital engine running smoothly, but structural issues require immediate fixes. Before your ongoing subscription settles into a monthly rhythm, we use your first 30 to 60 days to resolve technical issues and get your site up to scratch.
Depending on what we find during your audit, your subscription will focus on:
Fixing your site structure: We look far beyond basic code. We clean up your website, fix broken navigation paths, and map out your content fields so AI scrapers instantly understand your business authority.
Updating old content: You rarely need more content—you need better content. We refresh your current library, stripping out dead weight and rewording high-potential pages to optimise them for ChatGPT and Google AIO signals.
Turning traffic into results (CRO): Driving traffic is pointless if your website is a leaky bucket. We analyse your human user journeys, rewrite calls to action, and tweak layouts to turn casual visitors into qualified leads or active donors.
FAQs
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Digital infrastructure isn't a one-time project; it's an ongoing operational asset. A predictable monthly subscription ensures we are always on hand to manage your strategy, hold vendors accountable, and pivot your technical setup the second AI search algorithms or ad networks change their systems.
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Yes. Our model is built for absolute agility. You can scale up when you want to aggressively launch paid ad campaigns, or scale down if you simply need baseline strategic reviews and agency oversight.
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Some. We absorb the costs of our backend diagnostic, checking, and scraping pipelines inside our flat retainer fee. You never receive unexpected utility bills from us.
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Beautifully. We do not replace your technical team. We act as your internal strategic filter, translating commercial goals into clear developer briefs and holding them accountable to deadlines.
“No long-term contracts. No hidden markups. Just a simple four-month trial to prove our value.”
Adam Weston | In person, across Bath & Bristol.
Let’s figure out which approach fits your targets. Book a direct briefing call with Adam to map out your primary service areas.