Umbraco web development, support & upgrades
Umbraco management to improve your website
Adam Weston, Fractional Head of Digital
10+ years of Umbraco expertise
Platinum Umbraco Partner engineering support
Radically honest advice
Bridges marketing and tech teams
Home / Umbraco-CMS
Radically honest Umbraco advisory for Bath & Bristol
If you run a business or charity in the South West, your Umbraco website should perform flawlessly, delivering speed, security, accessibility, and effortless editing. We make sure your site meets Google’s Core Web Vitals (LCP/INP), keeps data secure, is fully WCAG 2.2 compliant, and is easy for your team to manage.
Midday is your strategic advisor and technical project manager. Whether you’re optimising Umbraco, upgrading to Umbraco 17 LTS, or migrating to Azure cloud infrastructure, we deliver clean code, dependable support, and clear communication.
With more than a decade of Umbraco expertise, we offer version-specific guidance to keep your website performing at its best. You’ll get straight answers, never complex terms or pushy sales tactics.
Enterprise muscle meets agility
For big digital changes, we work closely with our parent company, Growcreate, a certified Platinum Umbraco Partner. This gives you access to a skilled engineering team that can manage complex database schema migrations, high-availability Azure infrastructure, and advanced decoupled or headless architectures. They also ensure your site meets compliance standards with ISO 27001:2022 and Cyber Essentials certifications, alongside 24/7 SLA-backed cloud services.
For smaller, targeted updates, we bring in trusted specialists to make improvements quickly and efficiently. You get high-quality work that fits your operating budget.
Our guarantee means we use a clear, open pricing model. Every pound you spend goes straight to engineering, clean code, and keeping your platform stable, so you get the most value from your investment.
“South West organisations don't need another expensive sales pitch; they need honest timelines, and an expert who takes direct accountability for their website.”
Adam Weston | In person, across Bath & Bristol.
How we support B2B businesses and charities
Accountable support with clear commitments
When you need technical support, you get quick, direct answers from someone who knows your setup well. Thanks to our partnership with Growcreate, your daily maintenance is governed by clear Service Level Agreements, so you always know what to expect.
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We route every request through the precise priority frameworks defined in our service agreements to ensure your issues are triaged effectively from moment one.
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For errors that materially impact your business operations or disable major site functions, we acknowledge your request within 30 minutes during Support Hours and commit a full-time resource to restoring the site within 1 working hour.
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For non-critical errors or critical issues with a temporary workaround, we acknowledge your request within 2 hours during Support Hours and assign a full-time engineering resource within 5 working hours.
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We actively monitor your application to catch background anomalies, with management handled seamlessly through transparent ticket workflows.
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You collaborate directly with a core group of developers who use help desk ticketing to maintain your custom codebase, and they are backed by structured documentation to ensure absolute operational consistency.
Structured, safe Umbraco upgrades
Using an old version of Umbraco can put your website at risk and slow down your work. We handle the entire migration process to keep your platform fast, secure, and up to date.
Version upgrades without disruption
Older Umbraco versions, such as 8 or 10, are no longer supported, and support for Umbraco 13 LTS will end in late 2026. We plan and manage upgrades to newer versions, such as Umbraco 17 LTS, to keep your website fast and future-ready.
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We plan, build, and stage your upgrade on isolated environments. Your live production website remains fully active and accessible to visitors while we work in the background.
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We protect your data footprint. Your complete editing history, media assets, and content schemas transfer safely with uSync migration packages, ensuring that no structural links or database histories are compromised during the transition.
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If your site relies on older commercial add-ons or community packages—such as older Umbraco Forms setups or custom gateways—we run an audit to update, refactor, or cleanly replace them before launch to maintain seamless system compatibility.
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We run comprehensive regression cycles. Audit everything from custom ModelsBuilder type hierarchies and validation rules to layout blocks, catching potential anomalies in a staging environment long before they touch your live production server.
Connecting your website to your everyday tools
Your website works best when it connects with the rest of your systems. We link your CMS to your main tools without changing your site’s design or how your team works.
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We turn your CMS into a highly connected digital hub. By engineering clean REST API and GraphQL endpoints, alongside webhook event buses, we link Umbraco directly to critical services like HubSpot, Salesforce, Microsoft Dynamics, or custom donor databases to keep your customer records perfectly in sync.
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We protect your existing technology investments. Our team reviews your custom infrastructure to ensure that any bespoke business logic, unique data pipelines, or custom back-office configurations remain intact and stable during updates.
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Every integration we build is tailored exactly to your environment, whether running on a legacy framework or a modern decoupled architecture.
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We eliminate server drag. By structuring database connections cleanly and offloading heavy data transfers to background queues, we ensure that deep CRM syncs and API requests never impact your front-end page load times or Core Web Vitals signals.
Predictable pricing. No surprises
We don't hide our rates behind long sales pitches, discovery fees, or hourly bills. We keep things simple with a fixed monthly retainer that fits your pace.
The Strategic Advisor (From £1,500/mo): Best for teams that already have developers or a marketing agency but need senior oversight, supplier reviews, and a well-defined roadmap.
The Fractional Leader + AI Search: We step in to manage your daily digital work, keep your suppliers accountable, and configure your systems to show up when buyers ask AI assistants for recommendations. Adam has lots of experience optimising Umbraco websites for AI search.
The Complete Growth Partner: Full management of your web systems, operational catch-ups, and ongoing conversion optimisations.
The 4-Month Trial
You don’t have to sign a long-term contract. Every Midday subscription starts with a simple 4-month trial, so we can solve urgent issues, show our value, and earn your trust.
Our core Umbraco capabilities
LTS upgrade roadmaps: Execute seamless, low-risk data and content migrations from legacy environments (such as Umbraco 8, 10, or 13) up to modern, long-term support versions like Umbraco 17 LTS. Our migration pipelines prioritise preserving content schema and validating the full database schema, so your team lands in a fast, stable, and secure editing environment.
Version-specific support commitments: Backed by Growcreate's engineering team, we provide active maintenance tracked through clear ticketing workflows. Critical, business-impacting platform failures are met with an immediate 30-minute acknowledgement and a dedicated resource within 1 working hour, while non-critical faults are handled via a structured 2-hour response framework during standard support windows.
API & CRM integrations: Connect your Umbraco site to key business tools like HubSpot and Salesforce while preserving your custom code and layouts.
Cloud infrastructure engineering: Deploy your platform on high-availability Microsoft Azure cloud infrastructure, utilising Azure App Services, SQL databases, and Blob Storage media offloads. Backed by UK-region hosting to protect data sovereignty, we build automated backup routines and staging slot architectures for zero-downtime application releases.
Performance and Core Web Vitals audits: Conduct code profiling to optimise server responsiveness, asset load times, and database query performance. By tuning your site across all core speed signals (LCP, CLS, and INP) through smart application caching and asset compression, we ensure your platform satisfies both human visitors and AI-bots.
Future-proofing Umbraco for AI Search Visibility
AI tools like ChatGPT and Gemini read websites differently from traditional search engines. They need clear, well-structured information. You must prepare your Umbraco site for these AI engines using these three steps:
Semantic schema injection: Custom-configure Umbraco's document types to output highly detailed JSON-LD schema. This formats your organisation’s entity relationships, core services, and data models cleanly for Large Language Models (LLMs) to parse and understand instantly.
Structural cleanliness and content crawlability: Remove unnecessary code from your site, making sure your HTML is clean and easy for AI bots like GPTBot and ClaudeBot to read and index without problems.
Knowledge base architecture: Organise your Umbraco content into a reliable digital knowledge base for your brand. This helps AI engines cite your website directly when people in Bath, Bristol, or the UK look for recommendations.
The Proof: When we applied this exact GEO framework to Growcreate’s website, their organic brand coverage in ChatGPT search queries jumped from 6% to 64% in just 14 days.
Big-brand pedigree, engineered for your budget
With Growcreate, we have built and supported over 250 Umbraco websites for clients in regulated and commercial sectors. We use the same proven methods and standards from global projects to improve your platform.
Mercedes-Benz: We designed and engineered a specialised, automated localisation translation workflow directly within the Umbraco back office. By blending localised AI translation APIs with human editorial verification, we allowed them to distribute global content rapidly while reducing translation overhead.
Thirtyone:eight: We architected a secure, highly accessible digital safeguarding and compliance platform to support thousands of active members. The system was engineered from the ground up to reliably handle high-concurrency database queries, access permissions, and automated workflow notifications at scale.
Technical standards you can rely on
| Your Needs | Our Technical Approach | Our Standards & Certifications |
|---|---|---|
| Data Protection & Compliance | Strict data handling pipelines that keep user, client, or donor details fully locked down. | Fully compliant with UK GDPR and data protection laws. Review our comprehensive data compliance approach (ICO Registration: ZA7922311). |
| Security & Platform Trust | Secure code structures, regular software patching, and hardened server setups backed by Growcreate's engineering team. | Verified by Cyber Essentials and ISO 27001:2022 guidelines. Backed by technical expertise in the Umbraco platform. |
| Infrastructure & Backups | High-frequency backup frequency and a documented disaster recovery capability on Microsoft Azure UK regions. | Hosted on UK-based cloud infrastructure where you choose your exact server location (such as UK South or UK West) to guarantee strict adherence to local data sovereignty laws and minimise latency. |
| Site Reliability | Efficient resource allocation (CPU/RAM) and optimised asset loading to give you a firm uptime guarantee. | Built on a high-grade quality of codebase that easily supports future scalability options. |
| Project Transparency | Upfront planning, milestone tracking, and open communication lines. | Fixed, predictable project delivery timelines with a zero-markup guarantee. |
Meet Adam, your fractional Head of Digital
When you work with Midday, you’ll work directly with our founder, Adam.
A decade in the Umbraco ecosystem: Adam has been part of the Umbraco community for over ten years. He went to his first Umbraco Codegarden in Copenhagen in 2014, learning how to build the CMS to deliver real value for marketing teams and editors.
Enterprise expertise, local delivery: As the founder and a board member of Growcreate, a certified Platinum Umbraco Partner, Adam combines top-level skills with practical, hands-on advice.
Strategic leadership: You get an experienced digital leader who works with your team to remove bottlenecks, review vendor performance, and help your platform grow smoothly.
FAQs
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No, you don’t need one. Most clients start without a technical brief. We review your current setup, help you create a clear plan, and outline the next steps.
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Only if you want us to. We’re designed to work alongside your current team or agency, helping you get the most value from them. We turn your business goals into clear instructions for developers, check invoices, and keep your suppliers focused on your priorities.
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It means we have direct, priority access to Umbraco HQ in Denmark for urgent technical issues and key reviews. You get support from certified Umbraco experts and MVPs, plus the personal care of Midday’s local team.
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Where your data is stored affects both your user experience and your legal responsibilities. Local, fast sites perform better in search results. The ICO and UK GDPR also require careful handling of personal data. By hosting your platform on Microsoft Azure in the UK, we keep your systems compliant, secure, and fast.
“Keep what works. Protect your budget.”
Adam Weston | In person, across Bath & Bristol.
If you’re in the South West and want to stabilise your Umbraco site, cut costs, and improve performance, let’s talk. I prefer meeting in person whenever possible.